The Meaning of MACLYN
Our Team
Brand Identity Public Relations Athlete Endorsement Content Creation Social In 2024, we partnered with Special Olympics Illinois to create a campaign that captures the spirit of their athletes, families, coaches and volunteers. Since then, “So I did” has become a...
Logo Design Brand Development Web Design Digital Social Maclyn partnered with the GIVE (Golf for Injured Veterans Everywhere) Foundation to reimagine their brand and marketing strategy. Today, we continue to help the organization attract donors, educate the public,...
Logo Design Brand Development Web Design Digital Social the challenge Next Door & Window is a titan of window and door replacement, a paragon of quality and service. But in a saturated market, prospective customers were looking through them, rather than at...
Logo Design Brand Development Web Design Digital Social the challenge Oswald’s, Naperville’s oldest family-owned-and-operated pharmacy, has been a constant for families throughout the last 145 years. But as the store changed ownership to the next generation in the...
Experiential Marketing Content Creation Media Pitching Event Planning For over 20 years, Maclyn has been Dunkin’s highly caffeinated go-to marketing partner. Whether we’re brewing up a buzz with brand activations and influencer events, or making a splash with OOH...
Logo Design Brand Development Web Design Social Marketing Strategy As new development hit the Des Moines metro, Maclyn teamed up with the City of Altoona to create a brand that captures their potential and inspires investors. Since launch, Altoona has seen an influx...
Logo Design Brand Development Web Design Digital Social Maclyn worked with this legendary 140-year-old brand to honor its legacy while forging a new, exciting future. From crafting their new “Hold Strong” identity to tailoring their messages for key markets, we’ve...
Logo Design Brand Development Web Design Digital Social the challenge Scientel Solutions is up there with the world’s leading innovators, delivering high-tech solutions like Drone Defense and Smart City Infrastructure. They’re basically the James Bond-meets-MacGyver...
Brand Identity Web Design Social Media Management Videography We partnered with The Homestead, a small nonprofit with big ambitions, to rebrand their organization as Balance Autism and establish them as a national leader. Today, the nonprofit continues to grow,...
Video Production Content Creation Brand Campaigns Social Media Animation Web Design For nearly a decade, Maclyn has been Avanade’s trusted creative partner. From developing case studies to launching the Avanade X sub-brand, we tell Avanade's stories with passion,...
Brand Development Experiential Marketing Tradeshow Ideation Social Media the challenge IMRIS was a life-saving surgical revolution with a limited market perception. But their perceived value as “just a tech company” was costing more than just revenue: it was time to...
Content Creation Web Design SEO Brand Identity Photography Maclyn teamed up with LABS to create “Chase Your Victory,” a campaign that challenges the notion that *only* elite athletes deserve elite treatment. Along the way, we created a bold new visual identity,...
Logo Design Brand Development Web Design Digital Social the challenge BrownWinick is a law firm headquartered in Des Moines, Iowa, home to some of the most respected attorneys in their respective fields. But in law, as in life, you’re only as good as your reputation:...
Content Creation Web Design SEO Videography Photography As Bandai Namco’s Player 2, we partnered with the legendary creators of PAC-MAN to market a new generation of arcade-restaurant experiences.Creative Brand Development Replay the MomentWEBSITE DEVELOPMENT Game...
Outsourced Marketing Content Creation Creative Campaigns Media Planning For nearly a decade, Maclyn has worked closely with economic development organization Choose DuPage to promote and support DuPage County, Illinois. As their outsourced marketing partner, we...
Logo Design Brand Development Web Design Digital Social the challenge The Iowa Finance Authority makes life better for Iowans. It’s that simple. However, when we first started working with them in 2015, most people weren’t aware of the organization’s statewide...
Brand Development Digital Media Social Media Email Marketing With a fresh new brand identity and website, we transformed Wannemaker’s marketing from the roots up. Today, we continue to help Chicagoland’s favorite home and garden store blossom through social media,...
Nov 14, 2022
The quality of your website can make or break your online presence. Your website sells you to the online community and provides information to prospective customers. These customers must find it user-friendly and helpful, or they'll bounce off your...
Jun 7, 2022
When it comes to the customer journey, the design of a website is critical. How a website is designed will make the difference between making a sale, and chasing a potential customer away forever. The user experience, or UX, needs to be carefully...
Dec 21, 2021
A website is a crucial component of your business for several reasons. For example, it creates a platform for you to advertise your products and services, connects you with a massive global audience, and helps build your brand image, to mention a...
Nov 22, 2021
App development has become a buzzword in circles of entrepreneurs, small business owners, and marketing professionals - and for good reason. From podcast hosts that are building their own mobile applications and local grocery stores announcing...
Oct 20, 2021
As a business owner, you know that having a well-designed website is crucial. Your brand’s online presence could be the difference between success or failure. But what exactly is a well-designed website? What’s the difference between a good and a...
Aug 11, 2021
So you want to run an online business… The good news is that the digital age has made it easier than ever to set up your own online business. The bad news is that setting up a business and running a successful one are two different things. The best...
Apr 1, 2021
Memorable websites are hard to come by – unsurprising, perhaps, when you consider the fact that there are over 1.84 billion sites (and counting) currently floating around in cyberspace. As scores of businesses and e-commerce retailers compete to...
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Brand Development
Content Creation
Graphic Design
Photography
Web Design + Development
Outsourced B2B Marketing
Strategy
SEO
Search Engine Marketing
Social Media Management
Content Marketing
Influencer Marketing
Videography
Post-Production
Screenwriting
Animation
Earned Media
Community Relations
Crisis Communication