Let’s face it, today’s business landscape is fiercely competitive – and the secret to finding and maintaining success is developing a strong brand. A well-established brand identity differentiates you from competitors, fosters trust and loyalty,...
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Video/Film
Paid vs. Organic Social Media: How to Effectively Use Both
Aug 14, 2023
In today’s fast-paced digital environment, social media has become an invaluable tool for business growth, but how do you make the most of your chosen platforms? One of the most important factors is understanding the difference between paid and...
Scriptwriting Do’s and Don’ts for Marketing Videos
Jul 7, 2023
Hey there! So, you’ve set your sights on creating an out-of-this-world marketing video. Let’s cut to the chase: a marketing video is only as good as its script. This is where scriptwriting magic happens. Grab a coffee and let’s chat about the...
Story by Story: Build Your Marketing Skyscraper with Video
Jun 3, 2021
You know that video killed the radio star. But did you know that it can make all the difference in your marketing efforts? We know all about using moving images to boost traffic, get shares, and jack the algorithm – you can read all about those...
The Benefits of Using Video in Your Content Marketing Strategy
Dec 22, 2020
A content marketing strategy without video is a bit like a french fry with no salt— still okay, but a little bland. And definitely not living out it’s full potential. Video has recently become the most preferred way for people to consume content...
“Cinematic Advertising” is Reshaping the Consumer Battleground.
Jan 9, 2018
Nexus Studios brings a concept to glorious, animated life in “The Story of an Idea.” This year’s ADDY Awards more closely resemble the Cannes Film Festival than an advertising show. Complex characters. Sharp dialogue. Action, drama, romance. Scenes...
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