Now Hiring: Social Media Content Creator

MACLYN needs a social juggernaut.

Someone who can speak exclusively in Emoji.

Someone who can slide effortlessly into my DM.

Someone who lies awake at night writing the next great American InstaStory.

If you struggle against the “good enough,” if you reject the easy and the obvious to seek out the truly original, let’s create together. Continue reading Now Hiring: Social Media Content Creator

Your Company is a Rocket and Your Brand is High-Octane Fuel

The Real-Deal, No-BS Bottom Line of Your Company’s “Big Idea” – and how it’s going to take you to the moon & beyond.

 

Let’s get this out of the way: The idea that branding is some mystical, hocus-pocus pseudo-science dreamed-up by kale-smoking advertising hippies is just not true. In fact, branding has real value. Real, mathematically proven, ROI-boosting value – whether you’re B2B, B2C, or somewhere in-between. Continue reading Your Company is a Rocket and Your Brand is High-Octane Fuel

Winning the War: The Importance of the Advertising Long Game

At MACLYN, we believe advertising is not about the product: it’s about the consumer’s relationship with the brand. About what it allows them to do. About how it makes them feel. How it helps them live a better life. We believe ads should earnestly engage the viewer, or entertain them, and believe the best work does both. Continue reading Winning the War: The Importance of the Advertising Long Game